Sound Summit highlights importance of applied sound

Sound Summit

During Dutch Media Week – this year from September 30 to October 10 – Sound Summit emphasizes the importance of applied sound, or sound that brings anything and everything to life.

New this year during Dutch Media Week: the Sound Summit. Sound brings productions such as television programs, podcasts, games, commercials and documentaries to life. How do you make sure you have the right sound? What are the latest innovations and how do you start with sound design?

On Wednesday, October 6, with numerous experts, the importance of well applied sound will be discussed during this event. Music activates our brain. It is one of the most powerful tools for evoking emotions’, says Rebecca Schaefer, neuropsychologist at Leiden University. Think of the swelling music in an exciting movie, but also the sound of cheering supporters during soccer on television. Sound creates perception and atmosphere.

Sound in the mix

From producers and programmers to sound designers, composers and technicians: the Sound Summit brings together everyone involved with applied sound. In addition, young sound designers are given the opportunity to show their work and there are various workshops such as ‘recording in unusual locations’, ‘the effect of a good sound logo’ and ‘8D sound design’. Day chairman Astrid de Jong has been making radio for 25 years and won the Night Watch Award 2021. ‘I and my ears are looking forward to the Sound Summit immensely. I can genuinely enjoy a beautiful mix, surprising effects or special sound montages.’

About Sound Summit

The Sound Summit is organized by Dutch Media Week, Bureau Audio Zaken, Sonic Picnic, Audiochef, De Vorstin and the Metropole Orkest on October 6, 2021 and will take place at De Vorstin.

About Dutch Media Week

Dutch Media Week promotes, stimulates and celebrates media. From September 30 through October 10, 2021, the festival lets visitors experience the importance of media in our daily lives. From innovation and creation to exceptional stories and talent development. The festival is organized by Beeld en Geluid, in close collaboration with the municipality of Hilversum and LIVE Hilversum, Stadsfonds Hilversum and a large number of partners from the media industry.

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