Harman Kardon is hosting a digital art contest that – in their own words – “brings together the power of visual art and music”.
Inspired by the way Harman Kardon invites its listeners to discover more behind sound, the Harman Kardon Suites Art of Sound 2022 competition will let you – they write – ‘discover a new world, where art and music come together. This competition calls on artists to create a unique digital artwork inspired by the classic Piano Sonata No. 3 in B Minor, OP.58:1. Allegro maestoso, performed by virtuoso pianist and Harman Kardon ambassador Lang Lang. The highlight of the competition is an exhibition at the iconic Montreux Jazz Festival, July 1-16, offering music lovers a new dimension of digital art to explore. The Harman Kardon Suites Art of Sound competition, in which European art lovers can participate and vote, unites the world of classical music and art with innovative NFT (non-fungible token) technology, providing a platform for digital artists’.
Public and professional jury
The competition is judged by audience votes and by a jury of experts, including internationally acclaimed pianist Lang Lang and legendary record producer Quincy Jones. The Art of Sound competition is now open for application and participants can submit their digital art until June 1, 2022. From June 1 through June 15, the public can vote for their favorite digital artwork through this link. The ten creations with the most votes will be displayed at the Harman Kardon Suites Digital Art Gallery during the festival. The Montreux Jazz Festival’s first-ever digital art exhibition will be held at the iconic Lake House and will be open to the public throughout the festival. The ten winning creations will be converted into NFTs and auctioned on behalf of the artists. The grand prize winner will be announced at an awards ceremony.
Fascinating and proud
“For me, the Art of Sound is a fascinating project, and this is my first time working with digital art. Music is art, and art is music,” Lang Lang said. “Art is woven into everything, from past art forms to today’s NFTs. But in the digital world, anyone can express their thoughts and inspiration with a beautiful piece of music and create their own world.”
“Staying true to the Harman Kardon philosophy of beautiful sound, we are proud to merge the emotion and beauty of music and visual art in an unprecedented way through the Art of Sound competition,” said Robert-Jan van Dormael, Vice President of Marketing EMEA at HARMAN. “Visual art and music have many parallels as they both have a positive impact on individuals, societies and more. It is an honor to partner with the Montreux Jazz Festival and Lang Lang to help artists bring their music-inspired vision to life.”
The exhibition will be set up as a classic yet contemporary space where art and sound come together; visitors will be immersed in what the manufacturer says is an “immersive sound experience using the brand’s newest soundbar, the Harman Kardon Citation MultiBeam 1100. The Harman Kardon Citation MultiBeam 1100, which combines Dolby Atmos with Harman Kardon’s MultiBeam technology, excites the senses with an elegant design that harmonizes with the beautiful sound’.
Preview in the Netherlands
In order to stimulate the competition in the Netherlands, Harman Kardon will also show the submitted work of the artists in the Netherlands. For this purpose, Harman Kardon will open a Harman Kardon SoundBar in the A’DAM Tower in Amsterdam for one evening on June 8, with a view of the water and live music by Alain Clark, so that the atmosphere of the Montreux Jazz Festival can also be felt in the Netherlands. In the digital art gallery, the artists’ digital interpretations of Lang Lang’s music can be seen, while the visitor is immersed in the sound experience of the Harman Kardon Citation MultiBeam 1100. Access to the Harman Kardon SoundBar will be raffled off via various contests.
Go to the website at this link to enter the Harman Kardon Suites Art of Sound competition, either as an artist or a voter. Voters will have a chance to win tickets to the Montreux Jazz Festival.