Bang & Olufsen has unveiled a new series of special edition products with a Ferrari theme, consisting of three devices.
Bang & Olufsen’s designs are already known for their distinctiveness, but the Danish brand has taken things a step further by introducing three ‘new’ products with a Ferrari twist. These include the Beolab 50 speaker, the Beosound Theatre Soundbar, and the Beovision Theatre TV. The Ferrari-inspired design features the brand’s iconic anthracite color, ‘Grigio Corsa,’ accentuated with striking red highlights. Achieving the distinctive grey finish required a meticulous process combining anodizing and glass bead blasting. This also marks the first time B&O has used aluminum slats in both the Beolab 50 and Beosound Theatre.
As expected, these special editions are far from budget-friendly. The Beolab 50 Ferrari Edition will set you back €88,000 per pair. The Beosound Theatre soundbar is priced at €17,000, and the Bang & Olufsen Beovision Theatre TV is available for €23,500.