TP Vision and Team Jumbo-Visma are joining forces, which should benefit, among other things, premium sports headphones from Philips Sound.
‘Team Jumbo-Visma, a top Dutch sports team with the world’s best cycling team and a professional skating team, has entered into an official partnership with TP Vision, the company behind Philips TV & Sound. The partnership supports Philips Sound’s ambition to become the leading brand for premium sports headphones.
‘Nearly two in three athletes use headphones during a workout, and that’s creating a growing demand for dedicated – especially wireless – sports models,’ we read in the press release distributed by TP Vision. As part of the collaboration, 60 athletes from Team Jumbo-Visma will both test existing Philips Sound sports headphones and provide input and feedback on future product launches and new concepts. In addition, the team members will also act as ambassadors for the Philips Sound brand.
Premium Sports Headphones
Philips Sound is already a major player in the market today, but wants to further position itself as the leading brand in the field of sports headphones. Recently, the company introduced the new innovative GO Series, which consists of premium sport headphones with specific attention to fit, comfort, durability, optimal sound experience and new safety and hygiene features, among others.
Philips Wireless A7306
The first Philips GO Series product at the heart of the collaboration with Team Jumbo-Visma is the flagship of the series; the Philips A7306 wireless. This model, according to the manufacturer, “not only provides athletes with the most optimal fit and high comfort, but also features excellent passive noise cancelling to ensure high quality sound. In addition, the A7306 has an extra-long battery life, allowing professionals to enjoy their favorite music or audio for hours during the most extended training sessions’.
Synergy
Commenting on the new partnership with Team Jumbo-Visma, Martijn Smelt, CMO of TP Vision Europe, explains: “There is a fantastic synergy between Philips sports headphones and Team Jumbo-Visma. We provide the team with specialized products designed to make sports more comfortable and purposeful, leading to better and more enjoyable performance. At the same time, the athletes of Team Jumbo-Visma will actively support the development of our new generation of sports products. Our customers can be confident that Philips sports products have been developed and tested with direct feedback from the most successful top sports team and the best athletes in the field.”
Enthusiastic
Richard Plugge, CEO of Team-Jumbo Visma, is very enthusiastic about the collaboration: ”We are very happy to welcome TP Vision as our official partner. It’s great to see that we can join forces on innovation and continuous improvement. This intensive collaboration will certainly contribute to the development of the ideal sports headphones.”